For decades, rural regions like yours have offered something rare:
calm, connection, community, and opportunity.
Yet as the digital world advanced, our rural areas were often left behind — unseen, underestimated, and overlooked.
The Rural Livability Index is our opportunity to change that story — together.
By building better data, better connections, and a better regional narrative, we will attract new residents, visitors, entrepreneurs, and investment back into rural communities that are ready to thrive.
The PowerUp Rural America Initiative is about turning inspiration into action. At the heart of that action is What'sUp 24/7 — the digital infrastructure that gives rural communities the tools to be seen, connected, and celebrated. This platform becomes the living, breathing Front Porch where stories are shared, assets are aligned, and collaboration takes root.
Over the next three years, we are going to reconnect our rural areas, making them 'the' place to be, raise a family, live a great life and invest in.
Should your region be included?
Be recognized nationally as a model for rural innovation — showing how your region is bridging the digital divide and reigniting rural pride across America.
Help pilot and refine the Rural Livability Index through real-time insights and on-the-ground action — placing your community at the forefront of a rural movement.
Gain early access to exclusive training, toolkits, and digital strategies that elevate your region’s visibility, voice, and economic potential.
Join a select cohort of rural changemakers committed to connection, collaboration, and collective impact — strengthening the future of rural America, together.